Social Video Ad Series

Client

PMNow

Service

Video Editing | Motion Design | Production

Year

2024

Skills:

  • Video Editing

  • Motion Design

  • Video Production

  • Descript

Tools:

  • Premiere Pro

  • After Effects

  • Illustrator

About the Client

Proven Marketing Now is a U.S.-based marketing agency specializing in helping home service businesses scale through their unique marketing system.


Project Objective

I was hired to create a series of engaging video ads that showcase the agency's marketing services and attract new clients.


Project Scope

  1. Organizing Raw Files:
    Sorted and categorized the raw footage provided by the client, setting a strong foundation for streamlined editing.

  2. Editing Footage:
    Enhanced the visual quality by applying meticulous editing and color correction, ensuring each clip aligns with the brand's style.

  3. Finding and Adding B-Roll:
    Selected relevant B-roll footage to complement the main narrative, adding depth and visual appeal to the ad.

  4. Adding Custom Motion Design:
    Created and integrated motion graphics to highlight key points, focusing on client success stories to captivate viewers.

  5. Finding and Adding Background Music:
    Carefully selected background music that aligns with the brand tone, boosting engagement and setting the right mood.

  6. Adding Animated Captions:
    Designed and added animated captions, making content more accessible and increasing viewer retention.

Client Feedback

"Responsiveness stands out"

We had/have a bunch of different graphic design needs. Probably not enough to hire someone full-time, but we wanted someone who was experienced who could support us. We started working together so many years ago I really forget what stood out. Perhaps it was the quality of work.The biggest thing is probably making processes work faster and better. Graphic design is a bottleneck for many business projects. But working with you and your responsiveness and quality of work has allowed us to plug you directly into the process so we can execute on whatever we're working on. Responsiveness stands out as exceeding expectations.

Would definitely recommend.

Michael Tesalona

Michael Tesalona

Owner of PMNow

"Responsiveness stands out"

We had/have a bunch of different graphic design needs. Probably not enough to hire someone full-time, but we wanted someone who was experienced who could support us. We started working together so many years ago I really forget what stood out. Perhaps it was the quality of work.The biggest thing is probably making processes work faster and better. Graphic design is a bottleneck for many business projects. But working with you and your responsiveness and quality of work has allowed us to plug you directly into the process so we can execute on whatever we're working on. Responsiveness stands out as exceeding expectations.

Would definitely recommend.

Michael Tesalona

Michael Tesalona

Owner of PMNow