Pitch Deck Design for a Clean Energy Startup

Client

Clean Energy Startup

Service

Pitch Deck Design

Year

2024

Skills:

  • Graphic Design

  • Presentation Design

  • Visual Storytelling

Tools:

  • Adobe Illustrator

  • Adobe Photoshop

  • Google Slides

Project Objective

I was hired to redesign the pitch deck for a clean energy startup focused on harnessing solar and wind power to create sustainable energy solutions. The goal was to transform the raw content into a clear, professional, and visually engaging presentation that effectively communicates their mission and technology to investors and partners.


Project Scope

  1. Initial Content:
    The startup provided a text-based slide deck with technical details and an outline of their vision. My task was to rework both the structure and visual identity.

  2. Content Structuring:
    I reorganized the slides to build a more compelling narrative — covering problem, solution, technology, market potential, and team — while simplifying technical content for clarity.

  3. Visual Identity:
    Developed a clean, modern design that reflects the innovative and eco-conscious nature of their work. Used a palette inspired by nature (greens, blues, neutrals), clean typography, and icons to support the message.

  4. Slide Design:
    Each slide was designed for visual clarity and impact, balancing technical diagrams with simplified visuals and storytelling elements to engage a broad audience.

  5. Feedback & Final Touches:
    After the initial draft, I worked with the startup’s team to finalize the deck with only minor revisions needed.


Outcome

The new pitch deck helped the startup clearly present its vision and technology in a way that was visually compelling and easy to understand. The professional design elevated their message and gave them a strong tool for investor outreach and partnership meetings.